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Mnemonic systems such as Link or Loci help us remember information for a variety of reasons.

1. They make the material more meaningful by adding associations and creating patterns. In fact, mnemonics work better for material that is less meaningful.

2. They help organize the information so that you can more easily retrieve it later. By giving you associations and cues, mnemonics allow you to cross-reference the information in different parts of your memory. This mental structure is very useful for material that has very little inherent organization.

3. Mnemonics typically involve visualizations that help make the facts more vivid. This is especially helpful for people who are visual learners. Additionally, these visualizations help focus your attention on the material by making the learning more fun.

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